Of course, January is a time for looking ahead and looking back, and Bulldog Reporter’s top posts during the month were no exception. The lion’s share of our leading posts catered to this theme, forecasting PR and marketing trends likely to shape communications this...
How PR can bridge the trust gap between the government and the public Our latest PR Profiles guest, Duyen “Jen” Truong, has had a long and successful PR career: she’s received awards for her leadership and client campaigns, including being among PR News’ Top Women in...
We think the Agility team is made up of some pretty impressive people! Our international crew is comprised of hard workers with inquisitive minds who are excited to improve PR practices through data and technology. You deserve the chance to get to know the crew! We...
Media monitoring is listening to who’s saying what about your brand, your competitors, your industry, and any other topic that’s important to you and your operations. In today’s world, media monitoring must include more than just print, extending to online, broadcast,...
We kicked off our 2023 webinar season with our annual PR trends panel. This year, we were lucky enough to have three industry professionals, representing agency and in-house, North America and the UK, join us for: “PR in 2023: 3 pros break down the need-to-know trends...
PR pros of 2023 and beyond, need tools that will allow them to effectively evaluate the impact of their strategies, tailor their approach, and continuously improve their results. Media monitoring is such a tool. Intuitive media monitoring solutions allow you to...
People buy from people, and this applies to B2B as well. Numbers, infographics, and automation are all critical aspects of brand promotions, but they do not outweigh the actual “human touch” in promotion initiatives. During promotions, marketing teams often perform...
Why authenticity is essential for long-term business success “At the end of the day, we want to ensure what we're doing is supporting the business goals of an organization,” says Anna Crowe, founder and CEO of Crowe PR in her interview for the PR Profiles podcast....
We think the Agility team is made up of some pretty impressive people! Our international crew is comprised of hard workers with inquisitive minds who are excited to improve PR practices through data and technology. You deserve the chance to get to know the crew! We...
Even though disinformation, defined as deliberately misleading news or information, costs companies millions of dollars a year and has significant consequences for society, few companies are investing resources and helping educate their employees about it. In the...
Small businesses typically operate within limited budgets, resources, and time. This means that activities that don’t have a direct link to revenue—such as public relations—often get relegated to the back burner. As a small business owner, you might be wondering if...
PR is essential. It builds brands, it generates trust, and it even drives revenue. You know it. We know it. But unfortunately, not everyone else does. It’s up to you to convince the doubters that PR matters—and that it has real business value. What follows is a...