If you’re anything like the writer of this blog (hello!), your summer reading list is probably a mile high and only growing longer as new books with tantalizing covers and mouth-watering premises are released each month.  Since most of us don’t have access to a time...
What’s the PR Buzz in Entertainment: July 2022 Report
Too much choice can be debilitating. Yet, every day we are provided with even more options for what to watch, listen to, play, and read. How do you decide where to spend your time? Our Media Insights Team at Agility did some of the heavy lifting for you. Using Agility...
Social listening: 5 benefits of adding social listening to your comms strategy
Imagine trying to break into a conversation 4.62 billion people are having all at once... As PR, marketing, and comms professionals, you know that tapping into social media is a gold mine of information—but only if you can successfully block out the noise and home in...
Memorial Day weekend media coverage: Are things looking up for travel and tourism in the U.S. despite record price increases?
It’s been a long two years for the travel and tourism industry. In 2019, the travel and tourism sector contributed 10.3% to global GDP. In 2020, it was 5.3%. While that increased to 6.1% in 2021, international travel was still 72% below 2019 levels according to the...
Media monitoring: Is self-serve or premium media monitoring right for you?
Whether you’re an agency, not-for-profit, or international corporation, media monitoring will benefit you and your communications. While there are free tools you can cobble together to do some basic monitoring, this is an area we recommend putting some budget behind....
It’s time to add podcasts to your media monitoring—here’s why
Since we last wrote a podcast related article, the podcast industry has grown. In 2021, there were 34 million episodes, now there are 48 million. Last year, 75% of Americans were aware of podcasting, now 79% are. In fact, these days, more Americans listen to podcasts...
Alternative angles and doublespeak: How the Russia-Ukraine war is being talked about in Russian vs. Western media
The Russia-Ukraine war is the dominant news story globally, and there is a general understanding that the war is being covered differently in Western media compared to Russian media. The Media Insights Group at Agility PR Solutions prepared this special report to...
Oscars Buzz: The Media Insights Group at Agility PR Solutions Predicts this Year’s Academy Award Winners
Grab your tuxedoes, ready your red carpet gown, and prepare your speech, the 94th Academy Awards are airing Sunday, March 27!  Our Media Insights Group wanted to make some educated predictions about who would win the coveted golden statues by analyzing which nominees...
Old fashioned values, modern outcomes: How Agility helps NewmanPR provide top results for its clients
NewmanPR is a Florida-based agency founded in 1946 by the late Stuart Newman. The agency provides media relations, public relations, crisis communications, social media, and marketing services to its clients in the maritime, leisure travel, and cruise line industries....
Streamlining reporting: How Agility helps Interprose clients measure the business impact of PR
Interprose specializes in working with B2B technology companies and industry associations to create and share compelling stories with global audiences through PR, social media and digital communications campaigns that fuel business growth. The Issue Measuring the...