Diversity and inclusion issues have become priority one in companies today, and the PR industry is no exception—but is the language being used communicating the issue effectively? The Institute for Public Relations Center for Diversity, Equity, and...
Search Results for "DEI "
DEI in the newsroom: A roundtable discussion with leading reporters
Without a diverse group of voices in the newsroom, journalism can’t function the way it’s supposed to. It can’t be the essential, fair, impartial information source that it aspires to be. News outlets will miss important stories, and other stories,...
Employee expectations rise as brands address DEI initiatives
DEI has made its way to the top of the agenda for many of our clients. To provide greater insights into what consumers expect from brands, PAN ran a Dynata survey of 1,000 consumers to get their sentiment on what they expect from the companies they...
How to contribute to the Black Lives Matter dialogue with a DEI lens
We agree. Black lives matter. For centuries, systemic and structural racism in the United States constrained, prevented and killed opportunities for Black Americans and other communities of color to live long, healthier and prosperous lives. Since...
ESG storytelling—communicating your impact: A modern PR guide for 2026
A sustainability target means one thing on a spreadsheet. That changes when you can see how it changes operations, hiring decisions, supply chain behavior, or customer experience in practice. Most ESG reports fail for the same reason: they read...
The evolution of digital PR in 2026: Beyond traditional media outreach
Digital PR has changed a lot in recent years. The way brands get attention online now is more connected, more ongoing, and spread across many different platforms. Search engines, niche websites, creators, and even communities now play a role in how...
Narrative Risk in the AI Era: Media Lessons from the Anthropic–OpenAI Pentagon Clash
A high-stakes standoff has emerged between Silicon Valley and the U.S. military. Anthropic CEO Dario Amodei sparked the conflict by denying the Department of Defence unrestricted access to his AI model, Claude. This "safety-first" stance triggered...
International Women’s Day: Building the infrastructure for women to lead revenue
Empowering the future of women in revenue leadership. International Women’s Day is a moment to celebrate progress. It is also a moment to confront reality and take stock of where more work remains. Women today hold only about 30% of C-suite roles....
Cancel culture 2.0: How brands can become “uncancellable”
Cancel culture started as a grassroots movement demanding accountability, but it has evolved into a high-stakes reality for brands. Today, every tweet or post can be scrutinized and judged in real time. Screenshots live forever. Private...
10 content marketing ideas to promote your podcast on social media
Your podcast can have amazing stories and guests. But without strategic podcast marketing strategies in place, it’s likely that few people will tune in. Many great shows stay hidden because hosts rely only on word-of-mouth marketing or random...