Despite a mixed bag of business forecasts for the year ahead, a new survey of CEOs from knowledge marketplace GLG shows that chief executives enter 2020 bullish about their companies' futures and broadly optimistic about the global economy overall. What’s more,...
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APCO Worldwide Acquires the Tembo Group, Bolstering Its Social Impact Capabilities
APCO Worldwide strengthened its social impact expertise, and corporate advisory and management consulting capabilities through the acquisition of The Tembo Group, a leading social impact advisory firm based in New York, Brad Staples, CEO of APCO Worldwide, announced....
Brands need to be socially responsible—and be able to prove it
Seventy percent of consumers want to know what the brands they support are doing to address social and environmental issues, and 46 percent pay close attention to a brand’s social responsibility efforts when they buy a product, according to new research from...
PR stakeholders—closing gaps in reporting of environmental, social and governance issues
In recent years, Fortune 500 companies have begun disclosing their environmental, social and governance issues (ESG) strategies to allow institutional investors to assess risk and make decisions, but many are just beginning their sustainability journeys—and gaps still...
Civility remains a “major” problem in America—and social media is only making it worse
From our flame-throwing politics to our ever-widening divisions on cultural hot-button issues like immigration and guns, there’s plenty going on in America to get riled up about. Indeed, a new poll from Weber Shandwick and Powell Tate has tracked the state of civility...
Brand commitments to social responsibility influence buying decisions more than price
Yes, consumers are expecting brands and businesses to take a stand on social, cultural and political issues—but does that impact their buying decisions when they’re evaluating similar items with markedly different price tags? New research from B2B ratings and reviews...
Finn study reveals new metrics for measuring social good ROI—and a new yardstick
New survey data from Harris Poll, in partnership with Finn Partners, finds that a majority of Americans do not believe companies are making a very positive impact on key social issues—and takes that research one step further by launching a new tool to help businesses...
Amplifying your content—smart tactics for the social media age
Once upon a time, it was all about getting enough press and publicity—putting news, press releases and information “out there” for target audiences to read. Companies hired PR agencies to get them the print and broadcast coverage they wanted. Enter social media—the...
Finn Partners Appoints Jane Madden As Managing Partner, Sustainability and Social Impact Practice Leader
Finn Partners has named Jane Madden as Managing Partner, Sustainability and Social Impact Practice Leader. Madden will leverage more than 25 years of experience in ESG (Environmental, Social and Governance) performance, Sustainability and Corporate Reputation to build...
Crisis impact—reputation events twice as costly for brands since rise of social media
Reputation events such as cyber attacks and PR crises can have a direct impact on share price—and that cost has gotten far worse in the social media age, according to a new report from Pentland Analytics and professional services firm Aon plc. The 2018 Reputation Risk...