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Grammarly Gets Smarter With Suggestions That Help Customers Tailor Communication for Their Audience and Goals

by | Mar 26, 2024

New strategic suggestions empower more actionable writing, enabling professionals and teams to get aligned faster—no prompting required

SAN FRANCISCO—March 26, 2024Grammarly, the company helping over 30 million people and 70,000 teams work smarter and faster wherever they write, today announced the launch of

strategic suggestions, accelerating an evolution toward situational and goal-oriented communication from the leader in AI writing assistance. This is the first feature of many that will use audience awareness to help customers accomplish goals through their communication.

Since its founding, Grammarly has been helping people write clear, polished communications. Now, leveraging nearly 15 years of linguistic experience and the latest AI technologies, Grammarly can coach customers to write with impact. Grammarly’s AI is audience-aware and uses that knowledge to help professionals predict and address communication mistakes before they even hit send. Over time, Grammarly’s suggestions will become increasingly more personalized, situation-specific, and contextually aware to support customers in completing tasks.

“As professionals, we write to get things done: to quickly close a deal or pitch our vision to the department head,” said Nick Stanford, Group Product Manager at Grammarly. “But clarifying sentences, adjusting tone, and improving the wording of a message only does so much to enhance impact. Starting today, Grammarly will provide the type of advice you’d receive from a coach or mentor—like reminding leaders to acknowledge how hard their team has been working, or making the essential point of a long message stand out.” 

Strategic suggestions proactively appear in the flow of work, guiding professionals to anticipate questions, focus on key takeaways, and tailor messages to their audience without the need to prompt a tool for improvements. These suggestions help people and teams reduce lengthy review cycles and unnecessary back-and-forth to get quicker alignment from stakeholders. This new capability will begin rolling out to Grammarly customers on our Premium, Business, and Education plans today through May 2024.

Unlike competitor features, the models powering these suggestions have been fine-tuned on Grammarly’s extensive, high-quality, anonymized business writing data to ensure that suggestions amplify impact. Professionals and teams can use Grammarly’s suggestions with confidence, knowing they’re receiving the highest-quality writing suggestions on the market while their data is being protected by the most comprehensive enterprise-grade certifications and compliance of any AI writing assistance company.

Grammarly is committed to using the latest AI technologies to deliver the knowledge of what good writing looks like to customers, enabling them to communicate at their best. Learn more about our latest capabilities here.

About Grammarly

Grammarly is the world’s leading AI writing assistance company, trusted by over 30 million people and 70,000 professional teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—without compromising security or privacy. Grammarly’s product offerings—Grammarly Business, Grammarly Premium, Grammarly Free, and Grammarly for Education—work where you do, delivering contextually relevant writing support across over 500,000 apps and websites. Founded in 2009, Grammarly is No. 7 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces. Learn more at grammarly.com/about.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

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