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Joy Knowles

Joy Knowles
Joy Knowles is the Marketing Content Strategist at Agility PR Solutions. Joy has worked in an agency and been part of several internal communications teams during her career, helping to grow the companies’ client and customer bases through strategic communications, content planning and creation, social media management, and project and client management. Her education is in public relations.
PR Profiles: A Conversation with Melissa Agnes 

PR Profiles: A Conversation with Melissa Agnes 

“My story is a story,” says Melissa Agnes with a laugh, recalling how she, an entrepreneur since she was 21, got into crisis communications. Thirteen years ago, Melissa had no idea she would one day be an expert in crisis comms—or that it was even a field she could...

Pitching the media: How do you measure up to global standards?   

Pitching the media: How do you measure up to global standards?   

Since March 2020, the pandemic has consumed headlines. Most stories pitched and placed by PR pros have had a COVID-19 angle or tie-in (with exceptions, of course). But even as PR professionals have been forced to adapt to business unusual, some things remain the same....

PR Profiles: A Conversation with David Landis 

PR Profiles: A Conversation with David Landis 

Before he was the president of a successful PR agency celebrating 30 years in San Francisco, David Landis was a classical pianist. It seems only right then that some of Landis Communications Inc. (LCI)’s first clients were in the entertainment industry. While the...

Who’s got the answers? Three PR industry obstacles in 2021  

Who’s got the answers? Three PR industry obstacles in 2021  

PR practitioners have always faced challenges. It’s part of what makes working in the industry so rewarding. But according to the responses we received to a survey back in June, there are a few challenges PR pros would really like the solutions to, especially as parts...

PR Profiles: A Conversation with Gini Dietrich

PR Profiles: A Conversation with Gini Dietrich

Gini Dietrich’s been part of a lot of PR projects, but she may be best known for the PESO model and Spin Sucks, a blog, podcast and book. Spin Sucks was launched as an experimental agency blog for Arment Dietrich back in 2006, but quickly progressed from agency blog...

How to Prepare For, Respond to and Resolve a Crisis in 2021

How to Prepare For, Respond to and Resolve a Crisis in 2021

After the year we all had, it should come as no surprise that crisis communications has become more important to PR. In fact, 73 percent of respondents to a survey Agility PR Solutions ran in December said so. There’s a lot that can be said, and has been said, about...

How PR can take advantage of podcasts—without having to produce one

How PR can take advantage of podcasts—without having to produce one

Did you listen to a podcast this week? If you live in North America, there’s about a 20 percent chance you did. Millions more Americans listened to podcasts in 2020 than in 2019, and it’s expected that millions more will listen in 2021. Findings from a survey...

Why research is a crucial ingredient in building your media list

Why research is a crucial ingredient in building your media list

The media database is a tool for curation. It provides PR pros the means to find and connect with their ideal advocates. It may even offer some insight on a specific journalist via areas of interest or social media links. But a database is only as effective as the PR...