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Julie Talenfeld

Julie Talenfeld
Julie Talenfeld is the president of BoardroomPR, , a full service PR and marketing firm based in Fort Lauderdale, FL.
PR rebranding—here’s your guide to a successful brand reboot

PR rebranding—here’s your guide to a successful brand reboot

A company’s brand is the image it shows to the public. With things moving so quickly, sometimes we need to take a step back and revisit the message we are sharing with the world. In order to not fall behind, there are some things you are going to want to take into...

5 PR tips for keeping business going during the ‘Summer Slowdown’

5 PR tips for keeping business going during the ‘Summer Slowdown’

Summer time is approaching, and you have a great vacation planned. But you feel guilty leaving your office, clients and work behind. But thoughts of taking a much-needed break from the 24/7 grind can be turned into guilt-free marketing while hiking the mountains of...

Parkland PR lessons: Make the change—fight til it’s right!

Parkland PR lessons: Make the change—fight til it’s right!

Following the tragic events at Marjory Stoneman Douglas High School in Parkland, it is evident that we need to come together to take action and push for change. Organizations across the world support a variety of causes, but it’s important to make sure the message...

Building your brand with video in the social era

Building your brand with video in the social era

Social media began as a few websites used to connect with friends and family. It has since turned into a mass industry capable of developing business’, nurturing client relationships, and taking your brand to the next level. You should be taking advantage of new...

Weinstein scandal’s PR lessons—using social to take a stand

Weinstein scandal’s PR lessons—using social to take a stand

Every 98 seconds, an American is sexually assaulted. Gwyneth Paltrow, Angelina Jolie, Jennifer Lawrence, Ashley Judd, Reese Witherspoon, Terry Crews… Debra Messing, Anna Paquin, Evan Rachel Wood, Rosario Dawson, Gabrielle Union… America Ferrera, Alyssa Milano... and...

Hurricane preparedness: Weathering the storm with social media 

Hurricane preparedness: Weathering the storm with social media 

Social media is the gateway to reaching people all over the world, but sometimes we need it to reach people in our own communities. In a catastrophe such as a hurricane, flood or tornado, platforms such as Facebook, Twitter and even Snapchat are perfect for getting...

Corporate messaging nightmares: Preventing a PR crisis before it happens

Corporate messaging nightmares: Preventing a PR crisis before it happens

Law firms, real estate brokerages, and others often have clients, prospects and contacts who may be influenced—positively or negatively—by their message. Any organization looking for a way not to handle corporate messaging can take a look at the current situation in...

New tactics for PR pros to combat fake news

New tactics for PR pros to combat fake news

Fake news may be fake, but it certainly isn't new. In fact, we'd argue that the idea that “fake news is a new concept” is fake news in and of itself. Boom! Though the concept—we'd previously refer to it as propaganda or a hoax, for instance—is old news, fake news'...

POTUS’s PR nightmare: 4 tips to handle a White House-sized crisis

POTUS’s PR nightmare: 4 tips to handle a White House-sized crisis

Anyone who has turned on the TV, glanced at a newspaper or looked at a news site online is well aware of the firestorm of controversy surrounding the current White House administration. PR pros aren’t the news—real or fake—but we are in the news business. What we see...