Sarah Tourville

Sarah Tourville
Sarah Tourville is Founder & CEO of Media Frenzy Global, with offices in Atlanta and London.
Silence is no longer golden: 3 comms tips all brands need to follow

Silence is no longer golden: 3 comms tips all brands need to follow

The world of marketing is currently at an impasse. A cloud of uncertainty hovers over the marketplace, leaving marketers in a unique situation. They have an obligation to drive awareness and sales for their company, but what does that message even look like in today’s...

Content is no longer king—if it lacks a crucial component

Content is no longer king—if it lacks a crucial component

“Content is King” is a term marketers have used for years because content is what’s helped drive customer engagement. Content however that is sterile and lacks depth, meaning and truth is just that—content. Now add the word “authentic” in front of content and...