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Analysis
5 tech tools to help your company’s PR strategies

5 tech tools to help your company’s PR strategies

Whether you run a marketing and PR department or simply perform PR-related duties at work, you know how tough it can be to constantly create effective campaigns and marketing strategies. If you find yourself struggling with how to improve ROI, here are some helpful...

Agile content marketing: A smart guide for marketers

Agile content marketing: A smart guide for marketers

Want to learn about agile content marketing? You’ve come to the right place. In a dynamic marketing environment, it all depends on whether or not your marketing solutions can stand the test of time. You need evergreen content and marketing strategies that constantly...

Local SEO: 5 ways to reach ideal customers in your area

Local SEO: 5 ways to reach ideal customers in your area

Local search engine optimization (SEO) is vital for businesses with physical locations, or for those that serve a particular area. If you work on your local business’ SEO, you can make it more likely that you’ll reach your target audience when they search for products...

4 ways that video marketing boosts your brand

4 ways that video marketing boosts your brand

Looking for ways to strengthen your brand’s reputation in the world? Consider video marketing. Consumers are more easily influenced by video than any other marketing method. In fact, 70 percent of YouTube viewers acknowledged making a purchase after being introduced...

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