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Marketing
ROI of video ads—how to see compounding results

ROI of video ads—how to see compounding results

Video is a powerful tool for small businesses. However, many brands don't realize the impact of a consistent video strategy. A well-planned video strategy helps your brand reach viewers at various key touch points that lead your audience from discovery to purchase....

8 effective tips for mobile app marketing success

8 effective tips for mobile app marketing success

So, you have built your app and it's ready to launch—what an exciting time! The research has been done, competitor analysis completed, and investment gained. It is time to start dialing down on the marketing strategy and taking counsel from your team of experienced...

A comprehensive guide to local SEO in 2021

A comprehensive guide to local SEO in 2021

A big part of promoting a business is about marketing to the right people. So when you're deciding on a strategy, it's crucial that you define your target audience well and find ways to target them specifically. This is especially important if you're working with a...

B2B marketing in focus: Rising budgets & CX challenges

B2B marketing in focus: Rising budgets & CX challenges

It's clear that the customer-first, digital transformation fueled by the pandemic continues into the new normal, as digital budgets continue to go up and marketers look to build better customer experiences and opportunities to engage on digital channels. The newly...

4 marketing tips used by online gaming startups

4 marketing tips used by online gaming startups

Do you have gaming clients looking to make money from developing a new game? If you have a fantastic game idea that you think the gaming population is going to enjoy, there are plenty of great reasons to take the plunge. Video gaming is becoming more and more popular...

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