Marketing
Is YouTube the new Google for search engine optimization?

Is YouTube the new Google for search engine optimization?

In 2020, according to the World Advertising and Research Center, spending on internet advertising will reach more than 50 percent of total global ad spend, an all-time record. And as SEO “gets bigger, it gets tougher,” said SEO expert Tony Rockliff, founder and CEO of...

Modern comms tips for creating an integrated PR team

Modern comms tips for creating an integrated PR team

When you are creating a PR team for your business, you must branch out into the different parts of the PR world. You can create all the best public relations materials for your company, or you should invest in a few people who can do all these things for you. Just...

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