There were some changes around our office this November, and not just because of our rebrand to Agility PR Solutions. No, the office was also forced to endure many of our staff members flaunting their brand-new moustaches (no matter how horrible), in support of...
The United Kingdom's decision to leave the EU was a shock to many, and one that brought up many questions. In their search, the media turned to UK universities and their spokespeople for clarity and answers. MediaMiser’s media intelligence team used Agility Enterprise...
Achieving the maximum ROI from your marketing and sales efforts depends on making sure each and every one of those efforts aligns seamlessly with your brand strategy. Which brings us to our next point: what if your brand strategy is not as effective as you think?...
Over the last several years, metrics around media contact databases have gone from an evaluation based solely on volume to one surrounding accuracy. As any PR professional who has been in the industry long enough remembers, printed guides used to be the go-to tools...
Agility PR Solutions, a global media contact database and media monitoring platform, has announced it now offers access to thousands of newspapers and magazines from the United Kingdom previously unavailable within the product. Although Agility has always monitored...
Halloween is just around the corner, but before you can indulge in candy you'll have to pick your costume (if you haven't already). Never one to be left out of Halloween fun, we at MediaMiser analyzed online news for some of this year's top costumes to determine which...
Influencers are experts within a particular industry or on a particular topic. More than just experts, though, an influencer is an expert with a large and engaged following. Engaged followers, for their part, are those on social media platforms who do more than simply...
Donald Trump has a son named Donald Trump Jr. And on September 19, at 4:41 p.m., Junior let rip with a tweet comparing Syrian refugees to poisonous Skittles. This image says it all. Let's end the politically correct agenda that doesn't put America first. #trump2016...
If you didn’t tune into the Emmys on Sunday, this is what you missed: Game of Thrones broke records, Tatiana Maslany’s win excited Canadians, and stars poked fun at Donald Trump. Actually, jokes made at the expense of the Donald were a major feature of the event. But...
So you want to know how your company was reported on in the news over the course of a year? Then you likely also want to know how to tag these news articles based on trends, themes, issues or other elements that are important to you. Without tagging (otherwise knows...
How do you make important decisions? Do you trust your gut? Poll your colleagues? Do you frantically search Google to find results from expert sources? Or maybe you’re a firm believer in shaking a Magic 8-Ball and letting fate decide. Regardless of your approach,...
Have you ever looked at your monitoring results and thought: Why is this publication here? It doesn’t even cater to my target audience. You’re not alone. Many times when we onboard a client, they find that they get too much “noise”, or unwanted coverage, from outside...