![The 10 to 1 Rule: It’s About Thinking Small [Webinar Primer]](https://www.agilitypr.com/wp-content/uploads/2018/04/weiss-1-768x288.jpg)
The following is a taste of what we'll learn on April 25, when crisis prevention specialist Josh Weiss presents his Agility PR Solutions webinar, Good Coverage Equals Goodwill: 6 Ways to Get It. Ever heard of the 10 to 1 rule? It’s the idea that it takes 10 good...
![Media Relations: 4 Reasons It’s Not Working For You [Webinar Recap]](https://www.agilitypr.com/wp-content/uploads/2017/10/illustration-graduate-on-a-laptop-on-a-cloud-01-768x289.jpg)
On October 24, 2017, Bulldog Reporter presented a webinar by Katy Pollard titled Media Relations: 4 Reasons It's Not Working For You. Here is a recap of what the journalist-turned-PR pro and founder of Listening Pig PR had to teach us. Like every good presentation,...
![How to be a PR Superstar Using Data [Webinar Recap]](https://www.agilitypr.com/wp-content/uploads/2017/07/illustration-tablet-graphs-768x288.jpg)
On July 26, 2017, Bulldog Reporter presented a webinar by Serena Ehrlich titled Monitor, Measure, Evaluate, Evolve. Here is a recap of what Business Wire's Director of Social and Evolving Media had to teach us. Our recent webinar, Monitor, Measure, Evaluate, Evolve,...
On July 26, 2017, Bulldog Reporter presented a webinar by Serena Ehrlich titled Monitor, Measure, Evaluate, Evolve. Here is a recap of what Business Wire's Director of Social and Evolving Media had to teach us. Our recent webinar, Monitor, Measure, Evaluate, Evolve,...
Last December, I spoke to the editors of Tonic, VICE Media's new health channel for Millennials. As I often do when interviewing journalists, I asked about being pitched the opportunity to talk to an expert. One of the editors offered a typical reply. “I tend to get...
"They’re the bane of my existence." "I absolutely hate them." "They drive me insane." These are a few of the actual comments I’ve heard from journalists about that all-too-common PR tactic, the phone call. Among journalists’ biggest PR pet peeves, 52 per cent say cold...
If you’re seeking journalists to pitch your ideas to and relying strictly on the beat system to find them, you’re limiting your range. All too often, an influencer's other areas of interest are disregarded, to the detriment of public relations. I once interviewed the...
As a PR professional, part of your craft is constructing the perfect email to send to journalists. But be careful before you hit send; while you are no doubt an expert at producing well-written and engaging emails, you may not be quite as expert at determining the...
When I interview print or online journalists about their editorial coverage and PR preferences, their answers are all over the map. Sure, they all want PR pros to target pitches more carefully, and most list email as their preferred method of communication. Beyond...
As a media monitoring and analysis company, MediaMiser often finds insightful lessons in Twitter data. However, it doesn't take an extensive monitoring regime to pick out these valuable pitching lessons for public relations from @DearPR and @SmugJourno: Follow-up in a...
Having worked in the PR industry for 10+ years and successfully landed numerous clients in top publications like Forbes and CNN, I get asked this question a lot: “I just launched my company. How do I get press for it?” I’m going to show you my proven system for:...
What makes a story worthy of coverage, either as news or as a feature? Some developments are so big that we can all agree they belong on the front page—the Flint water crisis, problems with the Obamacare website, etc. Others exist on the margins, depending on a writer...