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Social Media
DIY: A guide to keyword monitoring

DIY: A guide to keyword monitoring

Monitoring traditional and social media can be an intimidating task, especially if you have no idea how to go about it. Monitoring for mentions of your company is usually a great place to start, but what about that spokesperson who seems to get a lot of press, or that...

Diving into The Division: Breaking down Pre-release hype

Diving into The Division: Breaking down Pre-release hype

Today saw the release of the latest Tom Clancy game for PS4, Xbox, and Microsoft Windows—The Division. And while the game’s release has already caused a multitude of problems for creator UbiSoft, we’ve put our media monitoring and analysis software to work measuring...

Five of the most mentioned moments at the 88th Academy Awards

Five of the most mentioned moments at the 88th Academy Awards

On Sunday, amidst a sea of controversy, the 88th Academy Awards were held at the Dolby Theatre in Los Angeles. The result? An awards show that wasn’t afraid to address the issues...consistently. We used our media monitoring and analysis software to analyze five of the...

Top 3 lessons PR pros can learn from Jose Bautista

Top 3 lessons PR pros can learn from Jose Bautista

For those who follow the MLB, you’re likely aware that Toronto Blue Jays slugger Jose Bautista has presented a one-time, take-it-or-leave it contract demand to his current employer. Bautista, of course, let Jays fans know of his contract demand by publicly stating his...

Treato and MediaMiser join forces on flu vaccine report

Treato and MediaMiser join forces on flu vaccine report

Report analyzes attitudes of media and online consumers toward the flu shot Online consumers, particularly parents, remain skeptical of the flu shot despite the media’s efforts to positively endorse this year’s vaccine, according to a data analysis released this week...

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