The Conservative Party Convention in Vancouver last week was anything but conventional. Between a rapping Member of Parliament to an appearance from the Conservative Grim Reaper, there was a veritable smorgasbord of antics for the media to report on. Perhaps the most...
A note to MLB schedule-makers: You might want to consider the patriotism of New York Yankees fans before finalizing dates for next year. Game One of the current Yankees-Toronto Blue Jays series starts tonight, at 7 pm. That’s totally cool, of course, if you’re a Jays...
Since its IPO in 2013, Twitter has been hounded by criticisms that it simply doesn’t know how to grow its user base or revenues. So, in an effort to improve its product and become more widely consumed and digested, while also being wary of not alienating its vocal...
As summer quickly approaches, people begin dreaming of trips, vacations, and time away from their everyday lives. The Public Relations Society of America (PRSA) aims to arm travel and tourism PR professionals with the tools and knowledge they need to be successful...
Longtime pitching guru Shelly Gordon, principal of G2 Communications and a workshop leader for a training company called WriteCulture, has witnessed the arrival of Twitter and the swan song of the press tour. Now, she’s embracing the 140-character landscape by doing...
The game Today saw the release of the next chapter in the Far Cry video game series. This time, the crew at Ubisoft Montreal teleport gamers 12,000 years into the past to Mesolithic Central Europe (i.e. the Stone Age). The newest feature of this game, besides the...
Harry Potter and the Cursed Child has already gained much media attention since its initial announcement in early December 2015. London's West End Stage play based on an original J.K. Rowling story, co-written by Jack Thorne and John Tiffany, instantly found itself in...
It’s awards season. And everybody loves awards season. Nowhere is that fact more obvious than on the great social barometer known as Twitter. The Screen Actors Guild Awards took place on January 30, the second major awards show of the year after the Golden Globes...
Are you active on Twitter? If so, are you using lists to get your message out and engage with those who can further enhance your efforts? If not, then let’s start with the basics: A list is a curated group of Twitter users. You can create your own, or subscribe to...
It’s become something of a tradition here at MediaMiser to help children track the real Santa Claus on Twitter, so that they may tweet their Christmas desires to him in 140 characters or less. Over the last three years we’ve used Twitter to help determine which is the...
There has been an awakening. Have you felt it? Now that the Dec.16 embargo on reviews for the next chapter in the Star Wars film saga has expired, all media avenues are now flooded with review content. But in what may have been the most secretive marketing campaign in...
Star Wars: Battlefront was released on November 17 across all major video game platforms to much fanfare — fair share of criticism, as well. Initial reviews from both popular gaming critics and users alike were almost abysmal for a game that was so intensely hyped...