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Staying agile within the shifting media landscape

by | Jul 14, 2016 | Company News

MediaMiser has reached another significant milestone that will both benefit our existing clients and entice new prospects — we’ve finalized our acquisition of the Agility business from PRNewswire.

With the acquisition, MediaMiser, part of the Innodata family of companies, can now offer our current clients a global media database. In addition, our new Agility clients will enjoy even greater customer support, along with the opportunity to access MediaMiser’s media intelligence capabilities.

Since our start in 2003, MediaMiser has always focused on enabling PR and communications professionals with enhanced and innovative solutions for deriving business intelligence. Thanks to our combined customer-centric approach and focus on media intelligence, MediaMiser enjoys one of the highest customer retention rates in the PR and communications industry.

We are also fortunate to welcome over 50 Agility product experts in the United States and United Kingdom, who come to us as part of the acquisition.

Our new colleagues are some of the most knowledgeable in their field. They’re extremely excited about the acquisition, and also share our passion of delivering products and services that help produce ROI for our customers.

This shakeup in the marketplace is going to create new choices for the consumer. The competition will be good for everyone. It will force the industry to deliver even greater value to PR and communications professionals, and everyone will need to rethink old approaches.

Our mission will be to continue to innovate to ensure we’re constantly delivering value. At the end of the day, that’s the goal of this acquisition.

If you have any questions, concerns, or even ideas on how we can help you be more successful with our solution, post a comment or please feel free to contact me directly.

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Brett Serjeantson

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