This spring, Agility PR Solutions earned top recognition on G2.com with 46 G2 badges, including the #1 spot across 4 different Enterprise Implementation reports in the PR Analytics category along with maintaining #1 spot for the European and EMEA regional grid for PR...
Agility Shines (Again) in G2 Summer Reports!
This summer, Agility PR Solutions brought...
G2 Winter’25 Report: Agility PR Solutions Ranks #1 Across Key Categories, Earning 49 Awards in Total!
This winter, Agility PR Solutions earned top recognition on G2.com with 49 G2 badges, including the #1 spot across 3 enterprise index reports in the PR Analytics category along with maintaining #1 spot for the UK Media Influencer & Targeting category. As one of...
Pitching media in 2025: Adapting to the new norms of digital journalism and audience expectations
Pitching the media has always been a cornerstone of public relations strategy, but as we head into 2025, the rules of engagement are rapidly changing. The evolution of journalism—fueled by new technologies, the rise of influencer culture, and a shift in how audiences...
Dear journalists: We’re sorry for all the bad pitches—and 6 ways PR promises to improve
Let’s face it: you’ve seen some terrible pitches. PR pros have hit “send” on press releases about products you’d never cover, addressed emails to “Dear [Insert Random Name Here],” and pitched stories so irrelevant, you wondered if they’d mixed up their media lists...
The role of earned media in enhancing brand reputation
Brand reputation is among the most valuable assets of a company. This is gained through controlled mechanisms such as paid advertising and owned media. However, earned media represents the unique value proposition of trust. Basically, it's a testament to what your...
Rapid changes in the media landscape create new challenges for journalists and PR—a timeline of industry evolution
In the past four years, both the public relations and media landscapes have seen dramatic global shifts, driven by factors like the pandemic, near instantaneous rise of Generative AI, and resulting changes in consumer behaviors and media consumption. Remarkably, as...
Election Day PR insights: Strategies to prevent a client’s comments from being misused by the opposition
The Republican’s use of President Biden’s “garbage” comments couldn’t have come at a worse time for Vice President Kamala Harris. It overshadowed her highly regarded “final message,” as defined by pundits, even though it was hardly her “final message,” because there...
Breaking through a nonstop news cycle in 2025: Tips for healthcare PR
It’s predictable: Presidential election years are usually a challenging time for communicators who want to garner media coverage on behalf of an organization. Your stories may seem less relevant as journalists feel increased pressure to tie their stories to the...
Mastering media relations: PR intelligence tools and tips that create PR success
Do you want more people to see your business, improve your reputation, and get media attention that puts you in the spotlight? The solution is an effective media outreach. Media outreach is an important part of public relations because it helps your brand connect...
How purpose-driven marketing generates sustainable earned media
Purpose-driven marketing is changing how brands connect with audiences. It goes beyond promoting products, focusing on aligning a brand's values with meaningful societal or environmental causes. This isn’t just a passing trend; it's becoming a cornerstone of modern...
G2 Fall’24 Report: Agility PR Ranks #1 Across Key Categories, Earning 41 Awards in Total!
This fall, Agility PR Solutions earned top recognition with...