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reputation
How to improve potential customers’ first reactions of your business

How to improve potential customers’ first reactions of your business

Public relations includes the impression of your business, not only on potential business partners and professionals who work in the same industry, but also on existing and potential customers or clients. Just as your brand image online is crucial to longevity and...

5 ways companies are giving back during the COVID crisis

5 ways companies are giving back during the COVID crisis

The world is facing unprecedented economic and health challenges as the COVID-19 pandemic continues to infect thousands of people. Companies around the world have been faced with the challenge of adapting to rapidly changing economic conditions, the need to protect...

7 solid tips for using online reviews to manage your brand reputation

7 solid tips for using online reviews to manage your brand reputation

Every brand in the modern era needs to think about their online brand reputation. The few restaurants, stores, and other local businesses that don’t invest in their online presence will still be the subject of online reviews and conversation—whether they realize it or...

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