How to Maintain Authentic Partnerships

Our most recent audiogram features Allison Schroeder, owner of Pomme Communications and award-winning independent PR practitioner of the year 2017.

Read Allison’s original post on how to achieve, and preserve, brand authenticity.

Recent articles

Solid strategies for extending the online reach of your blog

Solid strategies for extending the online reach of your blog

Creating some great content is the first step in making your blog successful. But having the most interesting blog posts in the world doesn't mean a thing if they do not reach the right customers. Increasing the loading speed is just one of the things you can do....

Even in November, PR gaffes continue to plague the Houston Astros

Even in November, PR gaffes continue to plague the Houston Astros

After last month’s pre-World Series public relations fiasco involving their then-Assistant GM, the last thing the Houston Astros needed was one of their former players outing them as shameless rule-breakers. But to paraphrase the principle of karma, what goes around...