PR Measurement: Turning Insights Into Impact
A video panel with 3 measurement experts on proving PR’s influence. In this special presentation, Ann-Sofie Krol (byBrick Insight), Susan Darch (Travel Alberta), and our very own Pragya Dubey will discuss the present and future of PR measurement.
- Targeting the Household Enthusiast—a new power consumer sector
- Beyond the basics—mastering keyword excellence for ecommerce
- Investing in AI—brands are ready to find out if the hype is real
- As political and societal crises impact brands, PR’s role more important than ever
- What constitutes a consumer data breach in the GDPR age?