ON-DEMAND WEBINAR
What to do when the sh*t hits the fan
The question is not if a crisis will happen, but when.
Every organization (yes, even yours) should be prepared with a plan of attack for unexpected curveballs, or risk facing the crisis after the crisis: lack of preparation. So, are you ready?
In this webinar, Ron Sachs, veteran communicator and founder & CEO of Sachs Media Group, will walk you through the top 10 tips you need to know to effectively manage and communicate during a corporate crisis situation, including;
- How to break your own bad news
- The best strategy for keeping the media fed
- Case studies on the good, the bad, and the ugly of crisis communications
Free for subscribers
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Guest presenter: Ron Sachs
A veteran communicator with an extensive background in journalism and government communications, Ron Sachs is one of Florida’s and the nation’s most accomplished media consultants with a proven track record in the creation and implementation of broad-based public education campaigns, branding, social/digital media, and high-wire crisis management. He is a multiple Emmy Award-winning producer in television journalism and has served as senior communications counsel to two Florida governors, Reubin Askew and Lawton Chiles. In 1996, he established Sachs Media Group — a dominant integrated communications agency named the “PR Firm of the Year” by PR News in 2018.
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