PR in 2023: 3 Pros Break Down the Need-to-Know Trends of the Year

Three top PR pros cast their predictions for 2023 in our annual trends panel!

From navigating budget cuts and conveying purpose to thinking globally, our three panelists bring years of education, experience, and expertise to forecast the future and break down what they think will define the PR industry in 2023.

Joining us this year are:

  • Emily Teitelbaum, Chief Communications Officer, Libra Group
  • Patricia Ratulangi, VP, Global Communications, Diversity & Inclusion/Corporate Social Responsibility, Nielsen   
  • Serge Vaezi, Co-Founder and Creative Director, Seven Communications

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Emily Teitelbaum

Emily Teitelbaum is the Chief Communications Officer of the Libra Group. Prior to joining Libra, Emily was Vice President of Public Affairs Communication at Wells Fargo where she led proactive storytelling, developed thought leadership across the enterprise, and served on the company’s Media Center of Excellence. She was also detailed to lead media and external positioning for equity and macro strategists in Wells Fargo Securities’ Corporate Investment Banking division. Before that, Emily was a Vice President of Public Affairs at Edelman Public Relations where she led Fortune 50 accounts, including global financial clients, philanthropies, and trade associations, and also developed and launched the company’s Washington D.C. “Influencer Engagement” thought leadership offering. Prior to joining Edelman, Emily was a Legislative Aide in the Office of U.S. Senator Jim Webb, supporting his work as chairman of the Senate Foreign Relations Committee Subcommittee on East Asian and Pacific Affairs. Before pursuing graduate studies, Emily was in marketing at a leading global law firm.

Patricia Ratulangi

Patricia Ratulangi is VP, Global Communications. She oversees Nielsen’s internal and external communications focused on Diversity, Equity & Inclusion. Pat is responsible for proactive external communications around Nielsen’s insights on diverse audiences such as our Diverse Intelligence Series. She is first and foremost a storyteller — bringing to life our corporate narrative to engage diverse communities around the world and using our data to amplify underrepresented voices. With over 20 years experience in corporate communications, Pat supports our executives and teams with communications strategies to engage both internal and external stakeholders. She works with the Nielsen Foundation, our External Advisory Council and our internal Business Resource Groups to extend our community outreach. Based in Chicago, Pat loves the diversity of her town and exploring new cultures by being in the various neighborhoods — especially trying out restaurants. She loves cooking and getting to know people through the food they eat.



Serge Vaezi

Graduating from UCL with a Masters in Molecular Biology, Serge embarked on a career in advertising at Bates and DDB before pivoting into public relations and social marketing. It’s fair to say that he is truly discipline agnostic. Serge spent 10 years as Director of Strategy at freuds and 5 as Chief Creative Officer at Ogilvy PR & Social working on iconic domestic and global campaigns. Serge’s focus is on ideas. Ideas that make people feel something, that drive talkability and deliver real behavioural, attitudinal and societal change that register…well at the register.

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