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How AI Is revolutionizing media monitoring and PR strategy in 2025

How AI Is revolutionizing media monitoring and PR strategy in 2025

The public relations landscape is rapidly evolving, and in 2025, artificial intelligence (AI) is at the forefront of this transformation. From media monitoring to strategy development and content creation, AI empowers PR professionals to work smarter, faster, and more...

The PR manager’s guide to a restaurant launch

The PR manager’s guide to a restaurant launch

The restaurant business is highly competitive. Every year, approximately 50,000 new restaurants are launched in the United States. That’s over 136 restaurants every day! As a restaurant owner, it is not enough to just make good food. Food that people like is of course...

The ultimate guide to growing your brand on Linkedin with AI assistants

The ultimate guide to growing your brand on Linkedin with AI assistants

LinkedIn is the world’s largest stage for professionals, entrepreneurs, and consultants building their brands. The platform now hosts over 1 billion members, including executives, decision-makers, and B2B buyers. That makes it the most valuable place for establishing...

Maximizing brand impact in a rapidly changing marketing landscape

Maximizing brand impact in a rapidly changing marketing landscape

The current rapid world of marketing has put more pressure than ever on brands. Customers are better informed than ever before, social media fads change overnight and the competition to capture attention is ceaseless. To become exceptional, a firm has to not only...

How to get more users to your finance or fintech platform

How to get more users to your finance or fintech platform

If you run any type of fintech product, you’d probably agree that the most challenging part of finding success is not actually the building stage. It’s convincing regular people—the ones who already use traditional banks, credit cards, and budgeting apps—to give you...

The death of the email pitch? PR in the age of Slack, Discord & DMs

The death of the email pitch? PR in the age of Slack, Discord & DMs

For decades, the email pitch has been the default way for PR managers to reach out to journalists. Before email pitches, it was phone calls, and while they were direct and could lead to faster results, journalists found them intrusive and potentially disruptive. When...