Reimagining PR Measurement: How to Measure What Matters
Watch Katie Paine’s 2021 Earned Media Mastery virtual summit presentation on measuring what matters, available on-demand for a limited time only!
The 2021 EMM Mini Guide to Gaining Positive Coverage
Learn how to cut through the noise and get the attention of journalists with this mini guide full of tips and tricks from the 2021 Earned Media Mastery virtual summit.
Ready Pivot Pitch: The ‘New Normal’ Playbook for Earning Media Hits
Ready. Pivot. Pitch. Join Robin Beaman and Curtis Sparrer for this month’s webinar on earning media hits in the post-COVID era using the “new normal” playbook.
Get more positive coverage for your clients or brand
Did you miss the 2021 Earned Media Mastery virtual summit? Never fear—we teamed up with PR Week to deliver this free eBook filled with 15 sessions worth of highlights.
Empowering Brand Ambassadors Through Thought Leadership
A company’s most valuable assets are its people. In this month’s webinar, learn how to empower employees to become brand ambassadors by building a thought leadership platform.
From a Cup of Coffee to the Front Page: Earning Coverage as the Biggest Company No One’s Ever Heard Of
In this webinar, learn Frederik Bjoerndal’s no-nonsense pitching principles that landed the world’s largest—and largely unknown—industrial biology company on the front page of the New York Times.
How to Bolster Your PR Program with Special Marketing Integrations
Brian Metcalf, CEO of GreenRoom, shares his secrets for building successful brand partnerships and Special Marketing Integrations in this month’s webinar.
Pitching The Media: How Do You Measure Up? 2021 Media Relations Survey Report
We recently surveyed over 3,700 PR and communications professionals about their media outreach and pitching habits. Here’s what we learned.
Amplify Your Content
You’ve created an amazing piece of content. Now what? Don’t let it gather pixeldust. Learn how to get it in front of the right people and drive results with content amplification.
Everything you need to know about search engines and PR strategy
PR can position your clients in places their brand website can’t reach. Chris Dickey is here to help you make sure that your PR also performs in search. Register for June’s webinar.
Monitoring a PR Crisis: The Ultimate Guide
Media monitoring plays a vital role in crisis management. Get our full breakdown on how monitoring can help you successfully navigate a crisis.
How to Get Journalists to Open, Click, and Love Your Email Pitch: Second Edition
We looked at the data behind thousands of email pitches to see what worked. Here’s what we found.
Building Off Your Brand: 5 Reasons Why ‘B’ Comes Before PR
To have a successful PR strategy, you must first have a strong brand to set the tone and guide the story. Tonya McKenzie is here to help you build the necessary foundation.
Stop, Drop, and Monitor: A Guide to Effectively Using Media Monitoring During a Crisis
You need to be agile during a crisis. So does your media monitoring. This guide is here to help when a crisis strikes by walking you through the 5 steps needed to use media monitoring to weather the storm.
How to pitch broadcast media: Secrets from a former TV journalist
Broadcast media is often cited as the most difficult medium to secure coverage in. Celena Fine, a former TV journalist shares her pitching secrets and first-hand knowledge of the newsroom.
How to Hear a Crisis Coming: 5 Steps for Setting Up Your Media Monitoring Tool
Get practical tips straight from our team of media monitoring experts to employing media monitoring to its full potential during a crisis in 5 simple steps.
Measuring Impact: How to Successfully Connect PR Activities and Outcomes to Business Goals
PR measurement goes far beyond AVEs and vanity metrics. In today’s data driven business environment, successfully connecting your PR activities and outcomes to business goals is essential. This guide is here to help!
PR Forecasting: Breaking down the need-to-know trends of 2021
What’s in the forecast for 2021? Three top PR pros are here to answer. Join us and Anthony LaFauce, David Landis, and Sarah Tourville for a breakdown of the need-to-know trends.
A News-Making Machine: How Story Hijacking and Trend Intervention can Transform Your Media Relations
What happens when you have the PR pro’s version of writer’s block? Sandra Fathi, President of Affect is here to help you find a solution with two tried-and-true media relations tactics.
The Amazing, Incredible, Invincible PR Strategy Checklist
Has PR outlasted its usefulness? We sure don’t think so. Find the tools and tactics you need to be a PR powerhouse in this free checklist.
Do More With Less: 15 Ways to be an Effective PR Pro on Limited Resources
Public relations often involves making a lot happen with limited resources. Find 15 ways to do more with less in this free guide and workbook.
How Influencer Campaigns Can Drive Maximum Impact by Leveraging Data
Measuring the ROI of influencer campaigns remains one of the top cited challenges among PR pros. Jennifer George Caligiuri will teach you how to earn maximum impact.
Media Landscape White Papers
Read our free white papers on the media landscapes for Canada, the United Kingdom, and the United States, meticulously researched by the Agility PR Solutions research team.
The 3-Pronged Approach: How to Successfully Amplify Your Story Using a Media Database
Download our free guide today for a step-by-step breakdown on how to successfully amplify your story using a media database.
Virtual Summit: Earned Media Mastery
World-class experts share their secrets for crafting coverage-worthy stories, pitching journalists, and leveraging earned media for big results!
10 Ways AI Could Transform PR and Communications
AI isn’t just for the tech industry. Mike Kaput, Director of Marketing AI Institute joins our webinar series to talk 10 ways artificial intelligence is poised to transform PR and communications.
PR Subject Lines that Get a Yes
Learn how to get producers, bookers and reporters hooked and craving more with just one sentence. Nikki uses real-life examples to show what you should always do and what you should definitely avoid.
Traditional PR vs. Digital PR: The Quest for the Holy Grail
Claire Reynolds and Dave Endsor of the award-winning agency Tank, take us on a quest to discover the Holy Grail of PR success: combining digital and traditional PR.
Reimagining Together: How Agencies Can Act in Solidarity
Katie Kern and Lee Deas of Agencies Act in Solidarity and Bennett D. Bennett of 600 & Rising share the steps agency leaders can take to advance racial equity within their companies.
Measuring Impact: How to Connect PR Outcomes to Business Objectives
You know how important PR is to business objectives, but does your C-suite? Join Pragya Dubey to learn how to measure and articulate the direct and indirect impact of PR.
The New COVID-19 Approach to Media Relations
Lisa Arledge Powell, President of MediaSource gets candid in this month’s webinar. Lisa shares her personal experience with COVID-19 and how to approach media relations and get your message heard during a global pandemic.
Daily Covid-19 News Briefs
Stay informed, learn how others are preparing, and put yourself in the best position possible to react to breaking news. Covid-19 daily briefs include: general news, economic and industry news, travel news, and human resources news
News Releases: The PR Tool You Need Right Now
Produce like a Pro: Produce your own compelling videos & handle any on-camera interview
Learn how to master the on-camera appearance and produce compelling video content that will impress the media from Paula Rizzo, Emmy award-winning television producer and bestselling author.
The State of PR in 2020 - What You Need To Know
It’s the dawn of a new decade! So what does that mean for the public relations industry? In our annual January panel, we’ve brought together three industry gurus to share their insights on the state of PR going into 2020, and the biggest lessons learned from 2019
Top Media Outlets
Lists of the top media outlets in the US, UK and Canada. The lists are regularly updated by our research team, based on reports released by national auditors. Includes regional US outlets.
5 Lessons PR Pros MUST Learn from the Travel & Tourism Industry
In this webinar, Leah Knepper (VP and Travel & Tourism Lead at French/West/Vaughan) reveals her top 5 PR lessons from Travel & Tourism PR that work in any industry.
PR: The Missing Ingredient for Content Marketing Success
Digital communications consultant Sherrilynne Starkie knows the missing ingredient to get your content marketing the traction it deserves. Sign up to learn why PR is crucial to your campaign’s success.
Speaking with Strength: Message & Media
When the media calls or shows up, are you ready to deliver? Red Sky PR founder/CEO Jess Flynn will share techniques to help you own your introduction and hone in on your messages, along with mindset tips to handle whatever comes your way.
Media Databases: The Ultimate Guide
The Essential Crisis Communications Prep Guide & Workbook
Whether you’re starting from scratch or working from existing policies, this e-book will guide you through the steps to creating a bullet-proof crisis communications plan.
Media Monitoring: The Ultimate Guide
Journalists Tell All: What PR Pros Need to Know in 2019
Three journalists tell us in their own words what they’d like PR pros to know about pitching stories and their fast-changing industry in 2019
Fanocracy - How-to Harness Passion, Create Fans, and Win Big
In this webinar, you’ll learn how to harness your audience’s passion to create the kind of fandom that can be rocket fuel for your organization’s communications and business strategy.
The Nitty-Gritty of Pitching the Media
In this webinar, you’ll pick up tips on the nitty-gritty of successfully pitching the media including how to research and prepare, how to write a media pitch, and how to follow-up effectively
The Art of Pitching: How to Become a Master
Michelangelo, Caravaggio, Rembrandt and Picasso. They were all masters of their art, but when it comes to the ever evolving “Art of Pitching,” how can you become a master in your own right? Brian Kelley shows us how!
10 Difficult Reporter Questions (and How to Answer Them)
“Mr. Media Training” Brad Phillips shares tips to face the toughest media questions. Prepare for your next media appearance, or to get advice to share with clients or executives.
Like It or Not, Everyone’s a Spokesperson
In this webinar, you’ll learn how your employees can help you reach new audiences and why it’s critical to think of internal communications in the same breath as your external communications strategies.
The Convergence Concept: The End of PR As We Know It
Industry-renowned Gini Dietrich dives into the “convergence concept”, the risk of PR being absorbed by marketing, and how to keep PR alive and thriving
Real Talk to Sharpen Your PR Business Development Skills
Want to score new clients for you or your PR agency? Shalon Roth, PR agency founder, author, and blogger, shares the keys to winning, keeping, and growing PR business.
What to Do When the Sh*t Hits the Fan
Every organization (yes, even yours) should be prepared with a plan of attack for unexpected curveballs. Get the top tips in crisis communications from industry veteran Ron Sachs.
Ultimate Buyer’s Guide to Media Lists
Considering signing up for a new media list or outreach service? This guide will get you asking the right questions and making the best decisions for you and your organization.
Why Story Trumps Brand: How to Find Your Capital “S” Story
For two generations, “brand” has been the buzzword in marketing and PR. Allow us to introduce you to its more effective successor: Story. With a capital “S”.
Onwards and Upwards: Hottest Upcoming PR Trends of 2019
Are you ready for 2019? You will be after tuning-in to our PR expert panel.
Public Speaking for PR: How to Land Gigs and Get Noticed
Do you use public speaking as a PR tool? Steve Markman shows you why you should and how to land the gigs that will get you noticed.
Newswires 101: Everything You’ve Ever Wanted to Know
Learn everything there is to know about news wires, from what they are to what they do to how you can use them effectively in your strategy.
Media Monitoring in the Public Relations Industry: How Do You Measure Up?
How To Write a Press Release for Any Occasion (with templates and examples)
A complete guide to press releases: What they are, when to write them, and perhaps most importantly, how to write them (including a custom template)
Media Monitoring, Benchmarking, and Reaching Your Goals
The Right (and Wrong) Ways to Use Influencers for Your Brand
Challenging Our Content Assumptions: 3 Opportunities for Your Comms Strategy
5 Ways to Beat Your Competition with Media Monitoring
Newsjacking: How to Do it Right (and Get Results)
Better Messaging: 5 Tips on Writing Copy That Drives Action
A Pretty Decent Guide to Brand Advocacy
DIY Media Monitoring Checklist
Good Coverage Equals Goodwill: 6 Ways to Get It
What Journalists Want From PR Pros in 2018
PR Measurement: Turning Insights Into Impact
How PR Is Set to Change in 2018 – And How You Can Capitalize
Using Reddit to Spike Your Media Coverage
PR Measurement Pays: Connecting Media Coverage to Business Objectives
Media Relations: 4 Reasons It’s Not Working For You
Contagious: Why Things Catch On
Dr. Jonah Berger reveals the secret science behind word-of-mouth and social transmission and how to apply it to your content.