Bulldog Reporter is thrilled to announce the winners of the 2025 Bulldog PR Awards, recognizing outstanding achievements in the PR and communications industry over the past year. Renowned as the only PR awards program judged exclusively by journalists, the Bulldog PR...
The role of public relations in transforming women’s health
In the evolving landscape of women’s health, public relations has emerged as a transformative force. It bridges the gap between medical professionals, health institutions, policymakers, and the public. Strategic PR campaigns have the power to reshape outdated...
The real gap in PR metrics: Taking a financial approach to PR’s ROI problem
Media mentions still carry a lot of weight in PR. They look great in reports, they give teams something to show, they’re easy to track, but surface visibility doesn’t always equal impact. The real question isn’t where you showed up. It’s what it did for the brand....
From places to feelings: Rethinking travel PR for the experience-driven consumer
In today’s fiercely competitive travel market, simply promoting destinations is no longer enough to capture the attention and loyalty of travelers. The modern traveler seeks immersive experiences that resonate on a personal level and create lasting memories. This...
5 proven strategies to level up your content marketing
Content marketing is a strategic approach used to attract, engage, and retain a target audience by creating and distributing valuable, relevant, and consistent content, with the ultimate goal of increasing brand awareness, generating leads, and driving revenue. To...
Driving innovation: How PR and technology are shaping the future of automotive care
In today’s fast-paced, digital-first world, the automotive repair industry is undergoing a transformation like never before. Public relations, long a staple of brand image and customer engagement, is now merging with cutting-edge technology to redefine how auto...
Choosing the right AI agent development partner: A C-level guide to innovation ROI
The artificial intelligence revolution has reached an inflection point in 2025, transforming from experimental technology to mission-critical business infrastructure. As organizations across industries witness AI agents automating complex workflows, enhancing customer...
When brands get canceled: What PR can do—and what it can’t
The words 'cancel culture' aren't just another phrase tossed around social media when people want to take down a content creator or influencer. It's a term recently coined that every brand should avoid being subject to at all costs. Why? Because nothing is more...
Brand reputation starts in the warehouse: Why operational efficiency is a good PR strategy
Many brands don’t realize they have a PR problem until it’s too late. They spend months perfecting their story—hiring PR firms, lining up social content, scripting launch day down to the minute. But then something unravels in the background: the product doesn’t...
Why social listening is the secret weapon of smart PR teams in 2025
In 2025, when a single tweet has the power to change public opinion, public relations practitioners need to do more than just respond. They must anticipate, adjust, and keep up with the ever-changing digital discourse. The key to staying ahead? One of the most crucial...
Financial PR in focus: Comms strategies for accounting firms
There are over 85,000 accounting firms across the United States. To a lot of these businesses, the only customer acquisition channel that works is word-of-mouth referrals. A primary reason for this is that to succeed in this industry, you need to establish trust with...
The strategic intersection of PR and hiring: How communication shapes talent acquisition
In today’s ultra-competitive business environment, public relations is no longer just about managing media or brand image—it’s a vital tool for attracting top-tier talent. PR and hiring may seem like separate business functions, but in reality, they are closely...