MSSmedia has been selected as marketing agency for the 3rd Medical Recruiting Battalion of the United States Army Medical Recruiting Brigade, located in Fort Knox, KY.
The Miami-based media and PR agency will provide the battalion with a Branding and Awareness Campaign to attract and encourage professional students within the healthcare industry to apply for the battalion’s Health Professions Scholarship Program. The traditional outdoor advertising awareness campaign will target selected university campuses, providing the battalion with access to the coveted millennial and Generation Z campus demographic.
MSSmedia, which specializes in education, government, real estate, and lifestyle marketing, is a military recruitment campaign industry expert. As such, the firm also provides digital marketing services for the New York Army National Guard and the Minnesota Army National Guard.