Baker Public Relations, a full-service communications firm and New York State-Certified Woman-Owned Business Enterprise (WBE), is thrilled to be named a finalist in the Ragan 2022 Video, Visual & Virtual Awards. Ragan’s awards program celebrates the most successful campaigns, initiatives and teams in the communication, public relations and marketing industries.
The Video, Visual & Virtual Awards program chose finalists who have captivated their audiences with powerful visual content and engaging virtual events.
Baker Public Relations was selected as a finalist in the Public Relations Video category for the 2021 Virtual Banquet for New York Sire Stakes and in the Cause-Related Video category for the “Heroes Unmasked” video created for The Arc of Rensselaer County.
The New York Sire Stakes is the premier harness racing program designed to promote breeding, buying, and racing of standardbred horses in the state of New York. Like other similar organizations, the New York Sire Stakes lost many opportunities due to the pandemic, but that did not deter the team from honoring the members of their program. Baker Public Relations coordinated and successfully executed an impressive live stream of the 2021 banquet and awards ceremony with use of its Creative Services studio.
The Arc of Rensselaer County has a mission to advocate for the rights and safety of individuals of all ages who have intellectual and/or developmental disabilities. Baker Public Relations planned, shot and edited the video “Unmasked Heroes” to highlight the Arc’s Direct Support Professionals and share their stories in a touching visual tribute.
“Video has become one of the most effective means of storytelling in this digital age, and we have heavily invested in helping our clients tell their story through this medium,” said Barry Wygel, Baker Public Relations Manager of Creative Services. “Whether we are helping to raise awareness for important causes like the ARC of Rensselaer County, or pivoting to deliver quality, engaging live streaming as we did for the New York Sire Stakes, we are proud to provide this increasingly crucial service for our clients. It is an honor to be recognized for our efforts through video.”
The full list of winners and honorable mentions will be announced on August 24. To learn more about Baker Public Relations, visit the firm’s website.
About Baker Public Relations:
Headquartered in Albany, New York, with an office in Pittsburgh, Pennsylvania, Baker Public Relations is a results-driven public relations firm providing a range of communications services to businesses, government, and not-for-profit groups. Founded in 2007 by former TV news anchor and reporter Megan Baker, our extensive contacts, expertise, and intelligently aggressive approach drive effective results and elevate brand awareness. Clients look to Baker Public Relations for media relations, crisis communications, event planning, marketing, social media, media training and public affairs, among other services. Baker Public Relations is a New York State-Certified Woman-Owned Business Enterprise (WBE).