Cheryl Andrews Marketing Communications (CAMC), a full-service public relations firm specializing in luxury, travel and hospitality, has recently been selected to serve as the North American PR agency of record for three hotels in Panama that are members of The Bristol Hospitality Group.
“It’s a pleasure to be doing business in Panama, a destination with which CAMC is already familiar,” said CAMC President and Founder Cheryl Andrews. “We look forward to working with each brand and helping them position their exceptional properties with esteemed media partners and travelers across North America.”
CAMC’s new resort properties in Panama include The Bristol Hotel Panama City, a distinguished metropolitan boutique hotel, part of Leading Hotels of the World; The Santa Maria, a Luxury Collection Hotel & Golf Resort, the first Luxury Collection Hotel by Marriott in Central America, with an 18-hole Nicklaus Design golf course; and the Buenaventura Golf & Beach Resort, a Marriott Autograph Collection hotel located about two hours outside of Panama City that also features a Nicklaus Design golf course. The properties range from a boutique business hotel in the heart of Panama City to a sprawling beach community on the Pacific Coast. The agency is developing public relations campaigns as well as social media strategy to raise their profiles among North American audiences.