fbpx

Cohn & Wolfe Names Gary Goldhammer Executive Vice President, Digital Innovation Group, U.S.

by | Feb 1, 2018

Cohn & Wolfe, a global communications agency, announced the appointment of Gary Goldhammer as Executive Vice President, Digital Innovation Group, U.S. Goldhammer is responsible for leading the U.S. Digital Innovation Group team, providing senior marketing strategy to top clients, driving digital excellence and championing business growth throughout the region. He is based in Los Angeles and reports to Chad Latz, Chief Innovation Officer and to Laura Pesin Eder, President, North America.

“Cohn & Wolfe’s continued growth and commitment to designing powerful, digitally-driven, integrated marketing solutions demands the industry’s top talent,” said Latz, who also serves as Worldwide President, Digital Innovation Group. “Gary’s solid track record of delivering breakthrough digital strategies and programming, team leadership, along with his experience merging the worlds of digital and creative truly sets him apart.” As part of his role, Goldhammer will also sit as a member of the agency’s Global Digital Leadership Team.

Goldhammer joins Cohn & Wolfe from Hill + Knowlton where he most recently served as U.S. Creative Director, overseeing and driving creative and integrated marketing strategies. Prior, he served Hill + Knowlton as the U.S. Chief Digital Strategist.

“For years, I’ve been impressed by Cohn & Wolfe’s stellar work, growth, talent and relentless focus on digital innovation,” said Goldhammer. “I am excited to seize this new opportunity to advance the digital priorities that will contribute to the agency’s ongoing success.”

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

How to use customer data to personalize guerrilla marketing

How to use customer data to personalize guerrilla marketing

Flash mobs, massive art installations, and wild stunts. What do they all have in common? Well, they grab tons of attention. That's because they're all forms of guerrilla marketing. A tactic that relies on surprise, creativity, and bold moves to make a splash.  But...

How to generate leads for small and medium-sized businesses

How to generate leads for small and medium-sized businesses

In the ever-evolving landscape of digital marketing, lead generation stands as a pivotal strategy for businesses seeking growth. By capturing interest and inquiries from potential customers, companies can nurture relationships that drive sales and revenue....