A staggering 1.6 billion cards are bought and sent during the holiday season, with 85% of those cards ending up in the trash. At the same time, this year in particular, there has been a drastic increase in demand for food and clothing at donation centers around the country, and a decrease in overall giving.
The team of science-loving specialists at Spectrum Science, a global, integrated marketing and communications agency headquartered in DC, are here to help. Today Spectrum announced the launch of its annual holiday campaign: the Give Card, a physical holiday card which transforms into a reusable donation bag, empowering the receiver to give back to their community. Each bag has a QR code which connects to resources on how to give, nearby donation centers, and social media support.
Spectrum Science’s Give Card allows people to pay it forward by giving more and reducing waste. How does it work? Simply fill a bag, share on social media using #givecard, and bring your bag to a donation center near you. To learn more about the Give Card, please visit: https://www.spectrumscience.com/give-card/