Durée & Company, a Fort Lauderdale and Aspen full-service public relations, marketing and special events firm, has added some green to its signature pink color with a new cannabis- and hemp-focused website! The site, CannabisMarketingPR.com, is dedicated to the firm’s continued expansion into the booming cannabis and hemp/CBD industries.
Durée Ross, the firm’s president and founder, recognized that the U.S. was on the brink of a “green rush” before the passing of the Farm Bill in 2018 and pursued clients in the cannabis and hemp/CBD industries. Durée & Company’s precedent-setting efforts are paving the way for PR representation in this space, which is continuously growing.
Visitors to the website can learn more about Durée & Company’s comprehensive services, including PR and marketing, crisis prevention, digital and affiliate marketing, and influencer relations. The site also features blogs about the cannabis and hemp/CBD industries, bios of the firm’s team members, colorful images, and much more.
As the “green rush” continues to flood headlines, Durée & Company keeps a watchful eye on local, regional and national news in order to quickly pivot. The team have been working with full spectrum hemp and CBD brands, processing facilities, trade associations, dispensary owners, farmers, growers, cannabis cultivators, third-party laboratories and other startups. Ross is regularly invited to speak on panels, webinars and industry roundtables, where she shares her expertise and practical applications for marketing and PR success in the industries.
