The S3 Agency, the award-winning tradigital agency best known for its work with brands like BMW, Eight O’Clock Coffee, and Wyndham Worldwide, has been named public relations Agency of Record for Himalayan Natural Mineral Water. This mineral water travels for 20 years through the Himalayan Mountains into a confined aquifer where it is bottled at the source and made ready for consumers to enjoy…and now it is making its US debut.
The S3 Agency will be tasked with raising brand awareness as Himalayan Natural Mineral Water enters select retailers in Chicago and Southern California, and nationwide via Amazon.com.
“Conscious consumption continues to rise, as consumers choose to make meaningful purchases that provide more value beyond their basic functionality—and balance-inspiring Himalayan Natural Mineral Water is perfectly poised to ride that wave,” says Denise Blasevick, CEO and founding partner, The S3 Agency. “The S3 Agency is proud to have the opportunity to introduce this category-changing brand.”
“We chose The S3 Agency because of their proven track record with the Tata family of brands in the United States,” says Olivia Shjeflo, brand and activation manager, Himalayan Natural Mineral Water. “We are confident that their expertise will help amplify the unique story of Himalayan Natural Mineral Water.”