INK & ROSES has been named U.S. Public Relations Agency of Record for bespoke, cruelty-free Australian skincare brand, hop & cotton.
In this role, INK & ROSES will lead hop & cotton’s launch strategy, including traditional media and influencer relations to drive brand awareness and hop & cotton’s unique skincare solutions. The brand will launch stateside in September of 2019.
Founded by cosmetic chemist and molecular biologist, Ee Ting Ng, hop & cotton features a full range of custom skincare solutions which are individually formulated and delivered to clients following a thorough 5-7-minute skin analysis.
“We are thrilled to partner with INK & ROSES for our U.S. launch. Their deep understanding of skincare ingredients and connections to U.S. beauty media and influencers will help drive awareness for our unique service and complete customized approach in skincare.” said Ee Ting Ng.