COVID-19 has heavily impacted the world, especially the health care industry. The pandemic accelerated the already underway digital transformation of health care, increasing demand for health tech and digital health solutions. This panel will discuss emerging trends in the industry at large including digital health and health tech trends; the impact of COVID-19; predictions for what is ahead in 2021; and finally how these factors impact media coverage.
To understand the reporter mindset during this jam-packed news cycle, comms firm Inkhouse will host its third “Meet the Press” panel to hear directly from reporters about how their individual reporting has been impacted and how PR professionals can adjust how they work with the press in the weeks and months ahead. This panel will include national, trade and local health care reporters and editors. Inkhouse held similar panels with San Francisco and Boston reporters earlier this year.
WHAT: “Digital Transformation in Health Care: The Impact of COVID-19 and Predictions for 2021″ a virtual panel hosted by Inkhouse
WHEN: Thursday, October 15 12:00 p.m – 1:00 p.m. ET
JOIN: Register here – https://inkhouse.zoom.us/webinar/register/WN_Gno1445JTE-wI4w9DWyqUA
WHO:
Panelists:
- Anjalee Khemlani, Senior Reporter for Yahoo! Finance
- Jessica Kim Cohen, Technology Reporter for Modern Healthcare
- Megan Thielking, News Editor for STAT
- Alexi Cohan, Reporter for the Boston Herald
Moderators:
- Rachael Durant, Account Manager, Inkhouse
- Lisa van der Pool, Senior Vice President, Inkhouse
