Vested, a specialist financial services integrated communications agency, announced it has further strengthened its European office with the hire of Katie Spreadbury as director.
Spreadbury was most recently practice director for financial services at Four Communications. Through the acquisition Templars, Vested established its London office late last year as the centerpiece of its European operation and hired Elspeth Rothwell as UK CEO in January. Last year’s fastest growing agency globally, continues to forecast significant growth, in staffing and its client portfolio, in 2018 and beyond.
Said Rothwell: “Katie and I have a long history of working together successfully. She is driven and passionate in all that she does, delivering the highest of standards to clients. I’m thrilled and honored she has decided to join our team, and I look forward to working with her as we grow the agency.”
Spreadbury has 13 years of experience in the financial services industry across multiple sectors, including mobile payments, insurance, savings, credit cards, and business banking. Key previous clients include HSBC, M&G, Barclays, American Express, and Allianz.
As Spreadbury described on the Women in PR website, she was one of 15 individuals that was selected for the 2016/17 PR Week Women In PR Mentoring Scheme, which sought to inspire the next generation of female communications leaders. Her mentor from that program, Alison Clarke, a senior adviser for business leaders and communication professionals, said, “Katie’s commitment to professional excellence and innovative client delivery has always been at the core of her ambition and drive. I’m delighted that she has chosen to take this forward with Vested. Mentoring can be central to women in our industry to help and support them in achieving their potential and it’s great to see this in action here.”