Long Meadow Ranch announced Colangelo & Partners Public Relations, a fine wine, spirits, and food-focused integrated communications agency, as its agency of record to develop and execute its communications strategy to key trade, consumer and media stakeholders.
Under the new partnership, Colangelo & Partners will work to strengthen Long Meadow Ranch’s market presence through a strategic combination of media outreach, winemaker tours, press trips, influencer and experiential marketing, and events. Long Meadow Ranch joins renowned winemakers and organizations such as Aveníu Brands, Frescobaldi Toscana, Wines of Greece, Charles Krug and Maison Marques and Domaine.
“As we continue to elevate both our portfolio and on-site experiences, including the upcoming opening of our Anderson Valley tasting room, we are excited to have a partner that understands our priorities and can support our long-term goals,” stated Executive Vice President and Chief Operating Officer Chris Hall.
Hall continued: “We have experienced tremendous growth in recent years, and we want to constantly challenge ourselves to innovate and expand our operation in the most sustainable way possible.”
Established in 1989, Long Meadow Ranch now operates a dynamic business that comprises multiple wine estates, namely Rutherford, Mayacamas and Anderson Valley. Farmstead at Long Meadow Ranch in St. Helena also boasts an American farmhouse restaurant, chef’s table, outdoor café, farmer’s market, general store, and wine tasting bar.
Lead by the Hall family, Long Meadow Ranch is a pioneer of Full Circle Farming, an organic, sustainable, integrated farming system that relies on each part of the ranch to contribute to the health of the full operation. The Hall family is currently cultivating over 2,000 acres of land that produce grapes, olives, fruits, vegetables and pasture including one of the largest folds of Highland Cattle in the U.S.