Magrino, a full-service PR & social media lifestyle agency based in New York City, announced four new clients: The Princess Grace Foundation, Bora Bora One, Hiccupops and Time Out Group.
Magrino will be developing the media strategy and partnership opportunities for The Princess Grace Foundation – USA, which is dedicated to elevating extraordinary emerging artists in theater, dance, and film via awards in the form of grants, scholarships, and fellowships. Their awards program continues the legacy of Princess Grace (Kelly) by advancing excellence in the arts in America. The Grace Influential digital lifestyle platform encompasses social media, global partnerships, podcasts, and other media to reach new generations and invite them to see the world through Princess Grace’s impeccable lens, and be inspired by her ongoing influence on lifestyle, fashion, culture, and philanthropy.
For Bora Bora One, a private estate situated on over 7.5 idyllic acres and surrounded by turquoise blue waters of the French Polynesia island, Magrino will be leading all public relations, social media and SEO efforts. Currently undergoing an extensive renovation, the property will feature five suites, private beach, pool, tennis courts, tropical garden and new gym and communal deck. During their stay, guests will have access to a private chef as well as a head butler who can arrange a list of activities and itineraries. Magrino is tasked with providing integrated services for Bora Bora One through strategic public relations and media relations, digital strategy and SEO services.
Created by MJ Kievman and her company Meter Health – which combines decades of expertise from biotechnology, pharmaceuticals, and world-class academic research institutions – Hiccupops (for which Magrino will handle social media platform management) are specifically engineered lollipops designed to deliver hiccup relief by precisely modulating oral pH. This stimulus is hypothesized to “reset” the body to normal diaphragmatic breathing patterns, resulting in hiccup cessation. After years of development, Hiccupops were brought to market with the intent of bringing accessible relief to hiccups sufferers everywhere.
Time Out Group, for which Magrino will explore and develop thought leadership media opportunities for the company’s CEO and CMO, is a global media and leisure business that inspires and enables people to explore and enjoy the soul of the city. Since 1968, this iconic brand has consistently maintained its status as the go-to source of inspiration for both locals and visitors alike. Across its platforms, Time Out distributes its high-quality content – written and curated by local expert journalists –on the best food, drinks, culture, art, music, theatre, travel and entertainment in 328 cities and 58 countries. Time Out Market is a food and cultural market leveraging the Time Out brand to bring the soul of the city under one roof: its best chefs, drinks and cultural experiences – based on the editorial curation Time Out has always been known for.
