Maryland Horse Breeders Association Hires Maroon PR

by | Jan 19, 2018

Maroon PR announced it has been hired by the Maryland Horse Breeders Association (MHBA) to serve as its public relations agency of record.  Since 1929, the MHBA has been the leading horse industry advocate within the state and functions as an informational resource for horse breeders and owners.

Maroon will assist MHBA with integrated public relations services aimed at building awareness for the association and its various initiatives.  The agency will also work with MHBA to create comprehensive campaigns that will further position Maryland as a leading state for horse breeding within the Mid-Atlantic region, as well as highlighting the economic importance the industry has within the state.

Services Maroon PR will be providing the MHBA include social media management, video production, and digital content creation.  The agency will also elevate media relations efforts surrounding key events throughout the year including; Maryland Horse Industry Day, Horse Land and Fasig-Tipton Sales at the Maryland State Fairgrounds, and Maryland Pride Day and Jim McKay Maryland Million Day, events celebrating Maryland horses at Laurel Park.

“Our team has a passion for the horse industry and the State of Maryland, so we are very excited to be partnering with the Maryland Horse Breeders Association,” said John Maroon, President of Maroon PR.  “We are proud to be serving as an extension of their team to enhance PR efforts through an integrated approach that will help the association reach its target audience and support its growth objectives.”

“We look forward to getting information out about Maryland’s horse industry to people who may not know about all that is going on here.  Maryland is an industry leader, producing nationally recognized horses and horse people, and we believe it is important to get those great stories out to a wider audience,” said Cricket Goodall, Executive Director of the Maryland Horse Breeders Association and the Maryland Million Ltd.

Maroon PR’s Thoroughbred industry experience includes working with Sagamore Racing.  For seven years, the agency assisted Sagamore with various public relations and marketing efforts such as media relations, social media management, digital content creation, partnership development and fan cultivation through the development of its Three Diamond Club.

Daily PR Updates

Essential PR industry news, opinion, and analysis delivered to your inbox daily.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.


The top obstacles for SaaS in 2023—and how PR can help

The top obstacles for SaaS in 2023—and how PR can help

In the fiercely competitive and quickly expanding software-as-a-service (SaaS) market, businesses are continuously fighting for the interest of potential clients. It can be challenging for SaaS companies to establish themselves as reliable, trusted brands in such a...

Understanding Data-as-a-Service: 7 ways DaaS can boost your PR

Understanding Data-as-a-Service: 7 ways DaaS can boost your PR

In today's fast-paced and data-driven world, businesses need access to large volumes of high-quality data to drive their decision-making processes. Data-as-a-Service (DaaS) is a cloud-based service that provides businesses with access to large volumes of structured...