For the second consecutive year, Mower, one of the largest independent marketing, advertising and public relations agencies in the U.S., is part of the prestigious Chief Marketer’s 200 (CM 200) list.
Covering more than 40 specialty and client categories, the CM 200 is the only listing of the best engagement and activation agencies in the U.S. Designed as an agency ranking that better reflects the new agency landscape, the Chief Marketer 200 focuses on a broad range of categories and specialties beyond advertising.
Chief Marketer reviewed more than 1,000 entries during its rigorous selection process, assessing the relative strengths of each agency. Mower‘s Brand as Friend® philosophy, which is at the heart of everything the agency does for its clients and communities, is a transformational driver using simple but powerful attributes—affection, relevance and trust—to create deeper relationships between brands and customers.
Mower made the 2018 listing in the B2B Brand Engagement agency category. This year, the agency was named to the B2B Demand Gen Category.
“Change is one of very few true constants in our industry,” said Eric Mower, chairman and CEO of Mower. “This year marked our 50th anniversary. We celebrated the milestone, but more important is how we sharpened our focus on what it would take for Mower and our clients to be successful for the next 50 years. We’re fiercely committed to our clients and we will strive to provide innovative services and solutions that best serve their needs.”
Mower’s entry also highlighted innovative new services such as Success Planning, Code of Conduct/Ethics Strategy, Employee Communications, Corporate Social Responsibility Strategies, Product Innovation Consulting and Analytics Strategy/Planning.