fbpx

Mower strengthens media department with two senior-level promotions and a new appointment

by | Apr 29, 2020

Mower, one of the largest independent marketing, advertising and public relations agencies in the U.S., has bolstered its senior media team with three strategic appointments. The agency has promoted two veteran members of the team to senior director roles and brought in a seasoned media supervisor with more than 30 years of industry experience.

Ryan Garland, senior director, digital media

In his new role, Garland will oversee and lead Mower’s digital media team. He will be responsible for incorporating digital media technologies and digital best practices across the department. Last year he took the lead media role on the National Grid account and has experience in a wide variety of vertical segments. Garland has been with Mower for 21 years and is an alumnus of Cornell University.

Patrick Lewis, senior director, media services

Lewis, who launched his career at Mower in 2011, will now lead and supervise the agency’s growing media department across all offices. His new responsibilities include overseeing media standards and practices, tools and processes, workload balancing/account assignments, media’s support of new business and departmental communications. Prior to Mower, Lewis worked at Mediaedge:cia (now Wavemaker) and at Discovery Communications in media sales. He is a graduate of Gettysburg College.

Jim Campbell, media supervisor

Campbell brings more than 30 years of experience, including an extensive background in media, to his new role at Mower, where he serves as media supervisor for the National Grid account. He was most recently media supervisor at The Fort Group, where he was responsible for all B2B and B2C traditional marketing initiatives for multiple energy and manufacturing clients. Campbell holds a bachelor of arts in advertising and marketing from the University of South Florida.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

7 benefits of building authentic relationships with influencers

7 benefits of building authentic relationships with influencers

In today's digital landscape, influencer marketing stands as a formidable tool for brands aiming to reach target audiences and build brand awareness. However, just investing in popular influencers isn't enough. Consumers are looking for authenticity and can easily...

Maximizing the impact of influencer marketing on consumer behavior

Maximizing the impact of influencer marketing on consumer behavior

Influencer marketing has emerged as a pivotal strategy in modern digital advertising, leveraging the popularity and authority of individuals with large followings on social media platforms to promote products and services. Unlike traditional celebrity endorsements,...