Omni Barton Creek Resort & Spa announces the appointment of Stephanie J. Baker as director of marketing for the property, which is currently undergoing a significant $150-million renovation. In this new role, Baker will oversee marketing and communications at the iconic Texas Hill Country resort, reopening in May 2019. Austin’s leading luxury resort, the transformed Omni Barton Creek will feature a new hotel tower and arrival experience, expansive Mokara Spa & Salon, seven dining experiences, a new tennis complex, renovated championship golf courses, new conference center and events pavilion, and an updated design throughout the 4,000-acre property.
“As we looked to our highly anticipated grand opening next year, we were seeking an exceptional marketing leader who will take our positioning as the destination’s leading luxury resort to the next level,” said Todd Raessler, general manager of Omni Barton Creek Resort & Spa. “We are very excited to welcome Stephanie to the Omni family and look forward to welcoming our guests to the new Omni Barton Creek in May 2019.”
A native Texan who has received many accolades for her innovative and impactful brand campaigns, Baker was most recently chief marketing officer at Texas Monthly magazine. Baker had been with the award-winning magazine since 2014, previously serving as vice president of marketing and events. Prior to that, Baker served as director of marketing at the Austin Film Society and held various marketing roles at Condé Nast and Hachette Filipacchi magazines in New York City. Baker has received numerous awards for impactful brand campaigns, including being a two-time recipient of Condé Nast’s Media Marketer of the Year Award.