The Pollack PR Marketing Group (PPMG) announced that it has completed its next stage expansion of its digital service offerings with the addition of A.J. Hernandez as its new Digital Practice Lead. A.J. will be located in the agency’s Los Angeles office and will lead a team of professionals in the agency’s Digital Practice Group, known as LAB186, in both, the LA and NY offices.
A.J. brings to the agency experience in fusing creativity with technological expertise to develop creative content and digital campaigns that impact a difference for brands. A business-minded digital marketing and communications professional, his experience cuts across a wide range of mediums, platforms, and industries.
Prior to joining the agency, A.J. ran organizational-wide initiatives in digital communications at the Ronald Reagan Presidential Foundation and Institute, and was the Marketing Strategist for DP Technology, makers of ESPRIT CAM software, where he was responsible for various formats of communications including brand management, as well as customer relationship management.
Says PPMG CEO Noemi Pollack, “This expansion adds to our existing digital services to include increased service offerings in video production, graphic design, website development, SEO/SEM, media buying and planning, research and analytics, marketing automation and lead generation.”
Adds PPMG President Stefan Pollack, “A.J. is excellently positioned to support the agency in its growth trajectory in all things digital and will be instrumental in helping us add top talent in key digital disciplines, as we continue to grow our digital services.”