PRSA announces the finalists for the 2021 Silver Anvil Awards 

by | Apr 2, 2021

PRSA, the nation’s leading professional organization serving the communications community, announced today the finalists for the 2021 Silver Anvil Awards, which honor outstanding strategic public relations programs that meet the highest standards of performance in the profession. This year’s ceremony will be held as a virtual event on June 10 at 4:00 PM ET, due to the ongoing COVID-19 pandemic.

“Many of this year’s entries and finalists focused on the coronavirus pandemic, demonstrating innovative and important ways that campaigns could deliver messages surrounding safety, education and hope,” said Michelle Olson, APR, PRSA 2021 Chair. “I congratulate all of this year’s finalists for their outstanding work, and look forward to seeing everyone at this year’s virtual celebration.”

More than 100 campaigns across 84 categories and subcategories have been named as finalists, including submissions from leading brands, agencies, non-profit organizations, government agencies and universities. The most entered categories included Crisis Communications/COVID-19 Challenges; Influencer Marketing; Public Service; Content Marketing; CSR; Integrated Communications; and Multicultural Public Relations.

Among the finalists are Edelman; FleishmanHillard; Ketchum; Weber Shandwick and TURNER, as well as iconic brands including AT&T; Clorox; FedEx; General Motors and LinkedIn.

For a complete list of finalists click here.

Daily PR Updates

Essential PR industry news, opinion, and analysis delivered to your inbox daily.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

7 leading metrics to measure the success of your PR campaign

7 leading metrics to measure the success of your PR campaign

Can you believe that about 82 percent of PR professionals had no idea how to measure and evaluate their campaign’s ROI not that long ago? Yes, measuring PR campaigns is tricky, but you can't ignore this process if you want to succeed with your PR endeavors. PR...

ICYMI: Bulldog’s Top 10 most popular posts in March

ICYMI: Bulldog’s Top 10 most popular posts in March

For the first time ever, Bulldog was out of commission for much of the month (and thanks for all the well wishes I received, my family is safe and healthy). But we managed to make a pretty big splash upon our return, getting back in the groove with some terrific...

The vital role of social media in your timeshare PR strategy

The vital role of social media in your timeshare PR strategy

A public relations campaign for the timeshare industry needs to use a variety of communication platforms. Timeshare customers make up a diverse demographic, and it's important to reach them where they are. Your B2B public relations, for example, might include media...