Lauren Bernat was named Vice President, Advertising at an integrated communications agency, rbb Communications, to lead account services for its advertising unit, OutOfTheBlue, which develops powerful content for all types of media including broadcast, digital, interactive, print and outdoor.
In her new role, Lauren serves as a strategic partner to clients providing high-level marketing counsel and management of account teams for Jackson Health System, Codina Partners’ Downtown Doral and Centurion brands: Bulla, Pisco y Nazca, and Beehive, among others. In addition, she is responsible for sharing industry insights with the agency’s creative services team and clients.
“OutOfTheBlue’s clients have long benefitted from Lauren’s creativity and commitment to excellent service, earning her this well-deserved promotion,” said Lisa Ross, president of rbb Communications. “I am confident that her expertise and skills will fuel continued growth for our clients as well as the agency’s creative offerings.”
Lauren joined OutOfTheBlue in 2009 and has served in various account services and management roles. She is recognized for developing breakout brand-building programs for Florida-based and national companies in the financial, cruise, healthcare, retail and restaurant sectors. Over the years, she has spearheaded numerous multimedia campaigns that leverage branding, advertising and direct response strategies across multiple platforms to enhance brand awareness, and drive company sales.
