The leading customer communications & forms process automation platform provider is partnering with the lorries to reinforce its brand leadership in the market and build executive profiles in highly-regulated industries
BOSTON – June 11, 2024 – Smart Communications, a leading customer communication technology company, has appointed Red Lorry Yellow Lorry as its US, UK and DACH PR agency of record.
Led from the lorries’ Boston, Massachusetts office with support in Austin, Texas; London, UK; and Berlin, Germany, the PR program will focus on elevating Smart Communications’ experts as thought leaders on the unique challenges and opportunities that come with customer communication and data collection. The lorries plan to amplify Smart Communications’ position as the leading customer communications platform for highly-regulated industries and verticals.
“The customer communications space is at a crucial stage, with increasing consumer pressure driving business decisions,” said Stephanie Clarke, VP of Marketing and Communications at Smart Communications. “We partnered with the lorries because of their proven ability to elevate leading tech companies with smart, integrated communications strategies. The lorries’ deep understanding of the markets we operate in, the problems we solve and the challenges our customers face puts us in a perfect position to bolster our market position as the leading cloud-based platform for customer communications.”
Smart Communications provides a unique management platform for customer conversations in financial services, healthcare and insurance. The platform is built entirely on the cloud and designed to help enterprises deliver streamlined conversations across the entire customer lifecycle at scale.
“We live and breathe communications all day every day; so, working with a brand that is committed to improving customer conversations aligns perfectly with our passions,” said Meredith L. Eaton, managing director of North America, Red Lorry Yellow Lorry. “Our U.S., UK and German lorries know the media landscape inside out and will be helping Smart Communications craft compelling content to get in front of their target audiences around the globe.”
If you’re a tech brand looking to gain awareness and recognition in your industry, get in touch at hello@rlyl.com.
About Red Lorry Yellow Lorry
Headquartered in London with offices in Bristol, Berlin, Paris, Boston, Austin and Los Angeles, Red Lorry Yellow Lorry delivers public relations, marketing, and customer experience services to some of the world’s most innovative companies. Its client list features b2b companies spanning the AI, blockchain, cybersecurity, enterprise IT, healthtech, fintech and martech sectors.
Listed among PR Week’s top 15 tech PR agencies, the lorries run globally integrated campaigns through its seven offices and global partner agency group, Convoy. The agency supports brand strategy and messaging, influencer relations, content marketing, social media, digital and more, to help disruptive brands gain awareness and influence in competitive markets.
For more information, visit www.rlyl.com, drop us a note at hello@rlyl.com, or find us on LinkedIn.
