Warschawski, a full-service advertising, marketing, digital, PR, branding, web design, VR/AR, videography and photography, creative and crisis communications agency, announced the addition of Lukas Sieber as Vice President, International Marketing. Lukas will oversee and manage the NY office, where he will be based. His primary focus will be working with Warschawski’s international clients, as well new business development in two areas where he has a wealth of experience, Blockchain/CryptoCurrency and international work.
Sieber joins the Warschawski team with over 12 years of experience in international corporate communications, marketing, media relations, PR, and digital strategy. He has served as the Executive Director North America of Greater Zurich Area, and is Co-Founder of the Mindfire Foundation. He has worked for Burson Marstellar in Zurich, and for the Swiss Embassy in Washington, DC as head of Public Diplomacy.
Lukas speaks French, Spanish, German, Swiss-German and English. This coupled with his well-respected position as a leader in Blockchain and CryptoCurrency, make him a phenomenal asset to Warschawski as it seeks to expand its international clientele and its Blockchain/Crypto clientele.
Sieber is a thought leader in Blockchain and Crypto, continually at the forefront of discovering and utilizing the latest innovative techniques and cutting-edge technologies. He was a featured speaker at the Blockchain Summit 2018 and countless other Blockchain and Crypto conferences.
“We are thrilled to welcome Lukas to the W team in New York! His expertise in international marketing is top-notch. That coupled with his ability to speak five languages fluently and his extensive knowledge of innovative technologies make him a fantastic addition to the W family,” said Shana Harris, COO of Warschawski. “We are excited to grow and learn from his wide scope of international experience and relations.”