Zapwater Communications, Inc. has been retained by Playground, a new clean sexual wellness brand intentionally formulated for women. The agency will specifically represent Playgrounds’ four full-sensory personal lubricant products. “We are thrilled to represent Playground,” said David Zapata, CEO and founder of Zapwater. “As an agency made up majority by women, we’re proud to expand our roster to include brands that champion women’s wellness.
Launched in 2022, Playground is a sexual wellness brand creating good-for-you pleasure essentials intentionally designed for women. Starting with a line of libido-enhancing lubricants that are clean, soothing, silky and long-lasting, Playground products help women experience more bliss in the bedroom for a deeper connection with themselves and their partners. Playground champions all women to think of sex as an essential part of their overall wellness.
The agency will oversee media relations, social media, and influencer services for Playground.
For more information about Playground, please visit: www.helloplayground.com.
