Zapwater Communications, Inc., has been retained by BLANCO North America, adding to the agency’s growing roster of home and interior design clients. Delivering the best in modern design, ergonomic handling and reliable product quality, BLANCO has passionately elevated the standards for luxury sinks, faucets and decorative accessories.
“We are thrilled to work with Zapwater to boost awareness of the BLANCO brand and product portfolio throughout North America,” states Edyta Drutis, Director of Brand & Communications at BLANCO North America. “We value the agency’s integrated communications strategy and feel their approach will help further propel and differentiate our brand.”
Serving the U.S. market for more than 30 years, BLANCO is proud of its European heritage and award-winning German engineering. The BLANCO Unit is a residential kitchen water hub system that is meticulously designed down to the finest detail. All components, from the kitchen faucet to the sink and accessories, are perfectly integrated with one another. BLANCO systems make a significant contribution towards sustainably upgrading kitchens around the globe with everyday convenience when it comes to preparing food, drinking and cleaning.
“Our team is honored to be working with the team at BLANCO,” says David Zapata, CEO and founder of Zapwater. “BLANCO not only delivers award-winning products, but the brand’s commitment to quality, innovation, and sustainability embodies many of the core values that are important to our agency, as well as consumers.”
Zapwater’s scope of work includes media relations, influencer marketing, strategic partnerships, brand activation events, media planning, as well as digital and social media support for BLANCO in both the U.S. and Canada.
For more information about BLANCO, please visit www.blanco.com.
About BLANCO
BLANCO is all about residential kitchen water hub systems that are meticulously designed down to the finest detail. The brand has won over consumers worldwide with its modern design, ergonomic handling and reliable product quality. All components, from the kitchen faucet to the sink and accessories, are perfectly integrated with one another. BLANCO systems make a significant contribution towards sustainably upgrading kitchens around the globe with everyday convenience when it comes to preparing food, drinking and cleaning.
Founded over 95 years ago, the company is now a leading manufacturer worldwide. With subsidiaries in
Europe, North America and Asia, plus its trading partners, BLANCO has a presence in approximately 100 countries and offers its customers a portfolio that is tailored to consumer needs. The company headquarters and key production sites in support of North American demand are in Southwest Germany and Canada.
Established in 1925 by Heinrich Blanc, BLANCO is part of Blanc & Fischer Family Holding. BLANCO America has been proudly serving the U.S. market for over 30 years. For more information, visit blanco.com
About Zapwater Communications Inc.
Zapwater Communications is an integrated communications agency with offices in Chicago, Los Angeles, and Miami. The agency’s expertise centers around five primary lifestyle categories: Consumer Services and Products, Design and Real Estate, Fashion, Beauty and Retail, Hospitality, and Travel. Zapwater specializes in media relations, influencer marketing, social media and digital services, strategic partnerships, events and marketing communications. To date, Zapwater Communications has won 200+ industry awards. For more information, visit www.zapwater.com.
