Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Bloomberg News: Derek Wallbank (@dwallbank) will become a Senior Editor for breaking news in Singapore. New York...
It’s that time of year again! Christmas music is besieging mainstream radio, people are setting up their decorations—and most importantly, holiday shoppers are flooding malls and online stores alike to find gifts and treats to give their loved ones during the joyous...
As we approach the important holiday buying season, how do women feel about the state of the economy? A new survey of over 2,000 women from women’s influencer platform SheSpeaks and PR and digital marketing agency Lippe Taylor conducted this fall shows that only 3...
A whopping three-quarters (76 percent) of brands are looking to accelerate their e-commerce investment in order to capitalize on the $3.5 trillion digital opportunity in 2019, according to new research from e-commerce analytics platform Profitero and growth...
Whether you’re a recent public relations graduate entering the field or an experienced PR professional looking for your fifth job, it is likely that one thing is at the forefront of your mind during the job search process—a nice salary. While six-figure jobs with...
More than 80 percent of consumers in a new survey from ecommerce platform BigCommerce have purchased from Amazon’s marketplace in the past six months, compared to 65 percent who have made an in-store purchase from any retailer. That alone is reason enough for brands...
Brands have been told they have to “humanize” their communications to demonstrate a certain authenticity that leads to trust and then to loyalty—but that metric has been rather intangible, without any truly measureable attributes. Until now—new research from customer...
A good PR strategy is one with defined goals, a clear target audience, and quantifiable results. But you know that already. A truly successful PR campaign has a certain je ne sais quoi, an elusive quality that just clicks with customers and delivers stellar results....
According to a survey commissioned by installment payment solution Splitit, nearly 70 percent of consumers plan to spend over $100 online this holiday season and 30 percent plan to spend over $500 online—but most troubling for retailers is that 40 percent of shoppers...
Everyone agrees that ads are intrusive—but if we have to be exposed to them, then we expect them to at least be pertinent to us and our lifestyles. Indeed, consumers expect ads to be relevant, according to a new survey from personalized video ad firm Clinch. And...
The “retail renaissance” continued its momentum this Thanksgiving Weekend, according to a new report from the International Council of Shopping Centers (ICSC), which found that an estimated 151 million people visited a mall or shopping center over the weekend. As...