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Amrapali Rai

Amrapali Rai
Amrapali Rai is a digital marketing consultant who blogs about business and marketing at Bazaar Expert.
13 winning PR tips for new entrepreneurs

13 winning PR tips for new entrepreneurs

PR can be a great way to get the word out about your business if you're a new entrepreneur. The world of business is full of opportunities, and there are plenty of resources, from registered agents to PR consultants to help you get started. But as with anything, it's...

10 post-pandemic e-commerce trends: What can retail marketers expect?

10 post-pandemic e-commerce trends: What can retail marketers expect?

A lot has changed in the past year since the pandemic hit. E-commerce trends are changing as well. Customers are turning more and more towards online shopping for their needs. It's an excellent time for retail marketers to think about how to serve customers better....

Recovering from a PR nightmare: 11 steps brands and businesses can take

Recovering from a PR nightmare: 11 steps brands and businesses can take

No matter how big or small your business is, at some point, you're going to face a public relations crisis. A PR nightmare is a scenario where something that was supposed to go smoothly goes wrong. It's often the result of poor planning and can be caused by everything...

10 post-COVID challenges brands will face—and how to prepare for them

10 post-COVID challenges brands will face—and how to prepare for them

2020 will go down in history as the year that dramatically changed the way we work and live. As brands brace for what’s after the pandemic, the question remains: will things go back to the old normal? As a brand, you will face challenges after the pandemic is over....